In 2005 d-Switch began its new mission; to enter the consumer market

within 5 years. The biggest challenge was to reach a low cost level in

combination with high mass production quality.

The founding of Applied Piezo and the cooperation with the Technical

University of Helsinki were two important strategic decisions from the start. Later the consortium SmartPie was founded; a mixture of SME companies, three Dutch Universities and TNO. SmartPie, which is developing new piezo materials, was awarded by the Dutch Government in 2008 as one of seven major research projects to be sponsored for the following five years.

The successful cooperation with Nokia and Philips has confirmed the market focus and further strengthened our desire to develop true user interfaces for the consumer market. Successfully we also joined Tauchi, to get a deeper understanding in the science of user experience. We want to become the best in our field.

Today we have an excellent team with engineers located in Finland and the Netherlands. In Finland the main R&D department is lead by our fresh CTO, who joined Aito from Nokia last spring. In the Netherlands we beside basic research concentrate on application engineering and sales.

Since we focus on development and intellectual property, and have our

scope worldwide, an own production plant is not preferred anymore. Such would rather delay our development speed. Therefore the production and all industrial customers were sold to Danielson Europe the 1st of April 2009. Danielson will continue using the brand name d-Switch, we have changed to Aito.

Aito is Finnish and stands for real, authentic, genuine and true; just like our user interfaces are. Please visit our website to see and read more about us, our philosophy and our projects: www.aito-interactive.com.

For more information please contact:

Rene de Vries, CEO, rene@aito-interactive.com

Pauli Laitinen, CTO, pauli@aito-interactive.com

Jockum Lönnberg, Sales, jockum@aito-interactive.com